The process of getting started with custom packaging can be broken down into a few simple steps and categories. The first requirement, however, is to understand the benefits of custom packaging, and how it boosts your brand’s success in the unboxing process and product launches. After all, if you’ve got a superior product, why is the package so important, beyond the need to protect and contain?
There’s a saying that says we eat with our eyes (or maybe nose) first. In other words, before we take something in, we experience it through our senses. The same can be said of a product within a package. It’s the container the customer experiences first. This interaction offers tremendous